Fuel efficiency for new cars sold in the U.S. reached a record high for the first half of 2012, according to the findings of an analysis released last week.
The study was conducted by the automotive analytical firm, Baum and Associates on behalf of the environmental advocacy group, Natural Resources Defense Council.
Two main factors the research identified as being a catalyst behind the
trend included an increased production of highly fuel efficient
vehicles as well as a rise in consumer demand for such cars.
“Not
only are consumers happy about this, but also the automakers
themselves,” said Alan Baum, principal of Baum and Associates. “When you
look at the new product offerings that are coming, the automakers are
clearly aware of the interest of the consumer in fuel economy.”
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